The 3-day plan at the Cola Fiesta
Monday, June 20 | Tuesday, June 21 | Wednesday June 22, 2022
During the week of NFT.nyc and ETH global, between June 20 to 22, 2022 - Your INVITED TO A CRYPTO * CANNABIS EVENT IN MANHATTAN NYC
The Cola Fiesta is showcasing one-of-a-kind Cannabis*Crypto projects to a mature crypto audience and cannabis OGs
We have planned hands-on workshops & sessions to educate our audience and create multimedia content about crypto, cannabis, and our partner projects.
$16.7B

global legal marijuana market size in 2022
$3.7B

NFT sales volumes in May 2022, according to DappRadar’s latest Industry Report
$800B

is the NFT market projections within two years according to a recent report by crypto data aggregator- Coingecko.
$197.7B

forecasted legal marijuana market growth in 2028 at a CAGR of 32.04%
$7.7B

The expected New York cannabis market size by 2025 - according to a new report by Grand View Research, Inc.
$1.3T

is the global crypto market cap. Goldman estimates that U.S. households own roughly one-third.

message from THE TEAM

This is a niche opportunity to educate & showcase disruptive projects to the NFT, Defi, and cannabis community. For the brand, participating in this experience will deliver the following:
  • Develop awareness of the brand with an engaged crypto community
  • Educate people to showcase crypto benefits and accelerate cannabis mass-market adoption
  • Connect with cannabis media and influencers to develop meaningful IRL relationships.
Eventually, a financial return through the sale of your NFT or crypto offering.


Alet Viegas
CEO, Groww Inc
The Location
A cannabis friendly space

A block away from Grand Central, we have access to a rooftop, an indoor kitchen, and two meeting rooms - small & large.

On Day 1: June 20, 2022

The event space opens at 10 am and will serve breakfast until 11:30 am for our attendees. We have partnered with online/irl crypto communities to host meetings and meetups throughout the nft.nyc week. Community partnerships include Off-Chain NYC, Crypto Mondays, EmpireDAO, and NYC Tech.


At 12pm, our first session, hosted by Amy Chen, launches the Cola Fiesta and will give us an overview of the cannabis plant as medicine and how to harness all of the benefits of the plant. The conversation shifts focus to introductory concepts to crypto & NFTs.

Each NFT from the collection gives the owner utility Including IRL event access, art, and free drops designed to engage the cannabis community.

We break for lunch and an afternoon sesh; seize this opportunity to schedule your meetings with guests from NFT.nyc and the cannabis industry.


Our next session at 4 pm includes a panel of two speakers that invest in NFTs from popular NFT collections.


An hour-long session with twenty minutes for Q&A - we cover the different aspects of NFTs in the market, what to expect from the Cannabis community, and how to verify the community.


At 6 pm, legal experts have a candid conversation on NFTs and real-world utility, and how we can deliver experiences to the cannabis community.


Before we kickstart and unwind for the rest of the day, the Cola Fiesta will present NFT collections from NYC-based cannabis artists - Woken Arts.

On Day 2: June 21, 2022

A Kind Fine Day at the Cola Fiesta.

Breakfast from 10-11:30 am.

The first session of the day starts at 12pm with a focus on women in cannabis and web3. Shella Eckhouse, founder & CEO of A Kind Fine World.


A Kind Fine World is an IRL to Metaverse platform that empowers women in cannabis to launch their brand and make it accessible on the blockchain.


We break for lunch and an afternoon sesh; seize this opportunity to schedule your meetings with guests from NFT.nyc and the cannabis industry.


Between 4 to 4:20 pm, Takisha Carter-Marshall, an award-winning Cannabis Advocate, Certified Cannabis Health Coach, and Cannabis Infusion Artist hosts a talk on Cannabis For Creativity: Intentional Use and Conscious Consumption.


At 6 pm, another session to showcase women in cannabis, their journey in creating utility NFTs, and the value of community.


At 7 pm, we provide attendees with a half-ounce of premium untrimmed indoor buds and trim kits. These ladies were recently harvested and cured and are ready for your handiwork. The strain for the evening is Purple Punch.

On Day 3: June 22, 2022
Each NFT from the collection gives the owner utility Including IRL event access, art, and free drops designed to engage the cannabis community.

Breakfast from 10-11:30 am. The final day of the show is a focus on Asian and BIPOC businesses in cannabis and how web3 helps reward the community and the culture behind cannabis brands.


Meet web3 developers and understand why decentralized technologies and NFTs are a positive way forward for the cannabis community.


We take an inside look at the lives and journey of cannabis users at different levels of usage - every now and then, a month, year, five years, OG, and never again.


Moderated by Tess Rose, a Spirits & Cannabis Writer, and Consultant.


At 6 pm, we explore NFTs of photographs by Matt Davies that explore his love affair with cannabis. The NFT collection isn’t limited to just cannabis photography; explore the Boudoir calendar NFT collection.


The Cannabis Boudoir Collection provides an opportunity to highlight the beauty and splendor that surrounds cannabis divas and community members each and every day.


At 7 pm, we have an after-party to celebrate the first monthly event of the Cola Fiesta.